Water Pollution

Around 90% of brands contribute to water pollution, The fashion industry uses 21 trillion gallons of water annually, it is estimated that 70% of rivers and lakes are contaminated with 2.5 billion gallons of waste chemicals. Fashion is 1/5th of the industrial water pollution.

Communties can no longer use rivers for drinking, cooking and washing, The pollution of water is wiping out and contaminating fish species that we eat, consumption of contamated water increases risk of dieases including cancer and cholera.

Using clothing from companys with sustainable cotten farms, Using companys that use sustainable materials, washing clothes less, buying clothes that are created after being ordered or tailor-made-to fit.